STRATEGIC AND INNOVATION MANAGEMENT

Academic Year 2017/2018 - 2° Year
Teaching Staff: Carmela DI MAURO
Credit Value: 9
Scientific field: ING-IND/35 - Business and management engineering
Taught classes: 54 hours
Exercise: 36 hours
Term / Semester:

Learning Objectives

The course is made up of two modules. The aim of the first module is to introduce the student to the principles of strategic management, and to the analysis of Business, Corporate, and Network-level strategies. The module further provides tools for the analysis of the organizational, the industrial and international contexts. It further takes into account the problems of the strategic management of the supply chain. The aim of the second module is to address some of the most important issues in the management of innovation and in the definition of innovation strategies.


Detailed Course Content

MODULE 1 – STRATEGIC MANAGEMENT

  • Strategy and value creation
  • Theoretical approaches for the study of strategic management
  • Strategic thinking
  • Strategy formation
  • Strategy change
  • Business unit strategy
  • Corporate level strategy
  • Network level strategy
  • The organizational context and leadership
  • The market and competitive context
  • The international context and internationalization strategies
  • Elements for a strategic management of the supply chain

 

MODULE 2 – STRATEGIC MANAGEMENT OF INNOVATION

  • Sources, forms, and models of innovation
  • Standards and dominant technological designs
  • Market entry decisions: First movers and late movers
  • Protecting innovations and patents
  • Strategies for innovation: products, projects, collaborations
  • Networks for innovation and Open innovation
  • Innovation teams
  • Innovation ecosystems and innovation risks

Textbook Information

For the Strategic management module, the student can choose between the following two textbooks:

Strategy: process, content, context, B. De Wit e R. Meyer, Cengage Learning, 4th edition.

Or:

Understanding Strategic Management, Anthony E. Henry, Oxford University Press, 2nd edition, 2011.

For the management of innovation module:

  • Strategic Management of Technological Innovation, Melissa A. Schilling, Mc-Graw-Hill, fourth edition, 2012.

 

Extra material (slides, case studies, exercises) will be distributed in class and made available weekly on the Studium webpage. Every student is responsible for checking and downloading the weekly extra material and assignments